The Advertising Media Forum (AMF) has announced that Koo Govender has been appointed as the industry body’s Chairperson for 2017/18. Board members comprise senior representatives from media groups around the country, each accountable for their own portfolio.
“I’m extremely humbled to be appointed in this role, especially taking into consideration the very exciting, albeit challenging media landscape we find ourselves in,” says Koo, also CEO of media agency, the Dentsu Aegis Network. “The AMF has a crucial role to play in this industry in terms of both representing all media agencies but also holding our fellow agencies accountable to the issues of transparency, research, talent and transformation amongst others.”
Before joining the Dentsu Aegis Network, Koo held the position as first female CEO at the VWV Group and has spent more than 20 years in the broadcast and media industry, including the role of Corporate Marketing & Communications Director at Mnet.
“I’m very pleased to say that our current board is a young, diverse group of media professionals, each very passionate and committed to the media and advertising industry,” she says. “We’re working on several excellent initiatives, one of which includes up-skilling current young media agency professionals, which we’ll report back on in due course.”
Koo recently had the opportunity to judge Cannes Lions 2017, Loeries 2017 as well as AdFocus 2017 in the Media and Innovation category. “I’m extremely passionate about this ever changing, ever innovating industry of ours and I’m proud to represent the AMF as a vital cog.”
Emerald Resort & Casino has given away three all-expense paid trips to Manchester, England – and there are three more to be won! Lucky winners will have the opportunity to watch one of the biggest premier football clubs in the world, Manchester United, take on Newcastle United in November 2017.
On 3 October 2017, the two Peters, Peter Langschmidt and Peter Storrar from the Publisher Research Council (PRC) and Kantar TNS respectively will be presenting the Establishment Survey’s (ES) full year results, which for the first time includes household expenditure.
“The results, off a robust 25 000 sample, comprising of two waves of 12 500 each, includes household expenditure for the first time,” says Motlalepula Mmesi, researcher at the PRC. “We look forward to seeing all of our media, advertising and marketing colleagues there.
Fact – local papers are thriving. Community newspapers have not followed the same declining trend that is affecting other print media. To buck the decline, newspapers must find inventive ways to retain and attract advertisers. And advertisers want innovation.
“Like Fashion Week in the clothing industry, the industry’s top designers present their latest collections associated with sexiness, allure and creativity,” explains Williams. “These characteristics aligned perfectly with what we wanted to achieve and attribute to these print innovations.
And do these print innovations deliver tangible results? According to the head of a national electronics retailer, most definitely, after the brand experienced the best December in years after using the Powerwrap. Another client testimonial of the print innovation success reported that the Powerwrap increased their headache powder’s share growth by just under 10% and was the perfect supplement to their radio campaign.
It’s a brilliant showcase of DJ’s this month as Emerald Resort & Casino & Synergy Production House presents the next Hot Beatz Indoor Pool Party at Aquadome on 29 September 2017. A host of performers are set to entertain, including 5FM’s Kyle Cassim and Lady Lea, supported by Classic Tank, T-Skull, Crocks and Max Da DJ
Emerald Resort & Casino’s leisure and eventing team has been hard at work ensuring that the Hot Beatz Indoor Pool Party becomes a regular crowd pleaser month after month – an objective successfully achieved!
Peter Langschmidt, consultant to the PRC (Publisher Research Council), investigates how print’s OTS (Opportunity to See) of around two per reader effectively halves the medium’s Cost per Thousand (CPT).
TABLE 1. OPPORTUNITY TO SEE ADVERT BY SEGMENT
Tenacity is defined in the dictionary as “persistent determination”. This aptly describes the central ethos of the businesses that Ken has taken a vested interest in within Nfinity. “It ties into quality and work ethic which are both critical for success,” he says.
Taste many traditional South African eats at Emerald Resort & Casino’s sweet stall table, pancake station, juice stall, homemade ice-cream stall and the Hotel’s food stall! Find Hertsoggies, milk tarts, koeksisters, mosbolletjie beskuit , homemade rooibos lemonade , traditional ¼ bunny chow’s , boerewors with pap and chakalaka sauce and what would a Fun Day and Heritage Day be without vetkoek?
Vastly experienced culinary master chef Krish Reedoy has been appointed as the Executive Chef at Emerald Resort & Casino, responsible for the entire food and beverage management at the Resort.